Empowering women to align their style with their brand
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Your brand is more than a logo or a tagline—it’s the way you show up in the world. If you’ve built a business that inspires, leads, and transforms but feel like your personal style isn’t reflecting your success, it’s time to take the next step. Elevating your style isn’t just about looking good; it’s about aligning your image with your vision of your brand, business, and life. Let’s create the look that matches the powerful leader you are.
Empowering women to align their style with their brand
Empowering women to align their style with their brand
my story
My mission is to help ambitious women feel stylish and confident, whether they’re in business mode or “out of office.” Style is more than what you wear—it’s a lifestyle. As your style coach, I’ll guide you in developing your stylish muscle, empowering you to make choices that align with your brand and reflect your best self. Think of me as your second-in-command, helping you cultivate a personal brand image that speaks volumes about who you are and what you stand for—every day, in every setting.
Your Style fairy, branding Bestie, and cheerleader—all in one!
Hi, I'm Serena!
style
education
What you wear is about so much more than representing your personal brand.
It’s about showing up for your audience, clients, and yourself as the best, most confident version of you.
explore services
In this 4-week bootcamp, I’ll help you create a seasonal “brand capsule” that reflects your style and elevates your personal brand, so you feel confident and on-brand all season.
Style Bootcamp
My 1:1 styling services elevate your brand image by curating a closet that aligns with your unique style, boosts your confidence, and helps you show up as the empowered leader you are.
Styling Services
Color is the foundation of style and personal branding. Once you discover the colors that make you shine, you’ll confidently wear shades that help you stand out and make a lasting impression.
Color Analysis
Tailored styling services to elevate your brand, boost your confidence, and transform your personal style.
how we can
work together
Taylor Oldham Residential
Taylor Oldham
5 stars are not enough!! She has been a resource for gaining confidence back when I was sure it was gone (can't say enough about this!). I utilize her services for speaking events, photoshoots, everyday attire! She is top notch and I know I'm constantly telling her that she knows me better than I know myself! She's always picking out items that I wouldn't have given a chance in the store and her pieces are my closet go tos! If you've ever been on the fence - do it! She will bring back your confidence or unleash it! I truly can't say enough positive things about my ongoing experience with Serena!
"She knows me, my style, and what works best on my body better than I know it myself!"
I particularly loved the shopping experience. Serena and I talked about my vision and things that I was lacking in my wardrobe, then went out and shopped for me (while I worked and juggled other responsibilities), sent pics of the options from me to choose from, and ultimately hit the target on about 90% of the items she chose! I didn't have to worry about shopping OR any returns.
" Serena hit the target on about 90% of the items she shopped for me!!"
Kia Patton | Realtor
KIA PATTON
Kia Patton | Realtor
KIA PATTON
I particularly loved the shopping experience. Serena and I talked about my vision and things that I was lacking in my wardrobe, then went out and shopped for me (while I worked and juggled other responsibilities), sent pics of the options from me to choose from, and ultimately hit the target on about 90% of the items she chose! I didn't have to worry about shopping OR any returns.
" Serena hit the target on about 90% of the items she shopped for me!!"
Outlander Travel
robin bandong
Serena is an exceptional stylist with an impeccable sense of style. She has assisted me on numerous occasions for branding photo shoots, and she always nails what looks best on me. Serena helped me select a cohesive color scheme and was wonderfully understanding when I had preferences she needed to work around. She found clothing that I truly loved, all while keeping within my budget when new items outside my closet were needed. I will definitely be using her services again.
"Serena helped me select a cohesive color scheme and was wonderfully understanding my needs."
Outlander Travel
ROBIN BANDONG
Serena is an exceptional stylist with an impeccable sense of style. She has assisted me on numerous occasions for branding photo shoots, and she always nails what looks best on me. Serena helped me select a cohesive color scheme and was wonderfully understanding when I had preferences she needed to work around. She found clothing that I truly loved, all while keeping within my budget when new items outside my closet were needed. I will definitely be using her services again.
"Serena helped me select a cohesive color scheme and was wonderfully understanding my needs."
